“社会企业”或许是继“江南style”之后的又一热词，在2012年突然风靡全球。面临全球经济危机的威胁，很多企业决定转型为社会企业，即企业开始考虑人类与环境的福祉，而非一味追求利润。

“Social enterprise” is probably one of the buzz words of 2012…only after “Gangnam style”, of course. In the verge of the global financial crisis, many entrepreneurs decided to use their commercial skills so that to maximize human and environmental well-being rather than running after profits, thus turning into social entrepreneurs.